BluePlanner Overview

BluePlanner is a Sales Planning and Trade Promotion Management (TPM) software solution dedicated to helping consumer goods companies.

Integrated and real-time, BluePlanner establishes processes built around centralized information with workflows between responsible departments. While giving key account managers maximum visibility on the performance of their individual accounts, information is also consolidated for Sales management, Finance, Marketing, or Supply Chain.

Clients optimize their trade spend through promotional evaluation, cost control, and post activity analysis. By building a history of sales and promotional data, BluePlanner is used by decision makers to determine how to most effectively optimize their spend budget.

BluePlanner: Collaborative solution for commercial planning. Used by National and Key Account Managers to manage listings, pricing, volumes, revenue, promotions, paymets, and deductions. Functions covered include Account Planning (sales forecasts, profitablity planning), Trade Promotion Management (pre-evaluation planning, post-activity measure), Trade Spend Control (internal control, invoice reconciliation, system integration), and Forecasts (event management, promotional volumes).

Streamlining sales processes

Forecasting - Trade Promotions - Analytics