Consumer Goods Technology has published its 2013 edition of the Customer Management Solutions Guide featuring UpClear for BluePlanner, its Sales Planning & Trade Promotion Management software. The solution has again been recognized for improving volume and spend forecasting accuracy, trade spend control, and deduction management processes.
This edition contains a roundtable interview of industry experts, including Thierry Soudee, CEO of UpClear.
BluePlanner Sales Planning and Trade Promotion Management software has been deployed to Danone Waters China. Headquartered in Guangzhou, Danone Waters China manufacturers the MiZone, Health, and Yili brands. These brands are present at over 300,000 points of sales and seeing 50% annual growth.
BluePlanner.com is profiled in the Consumer Goods Technology (CGT) 2012 Tech Preview Guide.
BluePlanner Sales Planning & Trade Promotion Mangement software by UpClear was listed in Consumer Goods Technology (CGT) 2011 Customer Management Solutions Guide.